Module 1 · Academy

Spark

Find a problem you have actually felt and prove other people have it.

Builds toward First Idea

Gate: A one-liner plus the names of 10 real people who have the problem

Lessons

4 lessons in Spark

  1. 1. Problems You've Actually Felt

    Mine your own life and communities for 20 real problems worth building around.

    90 min Week 1 Deliverable: A Problem Inventory of 20 problems, each noting where you felt it, who else has it, and what people do about it today.

  2. 2. Pick One

    Score your problem candidates and choose the one you're best positioned to solve.

    90 min Week 2 Deliverable: A scoring sheet for your top 5 problems plus a "why me, why now" paragraph for the one you choose.

  3. 3. Talk to Ten People

    Run ten honest conversations with people who have your problem, without pitching.

    120 min Week 2 Deliverable: A 5-question interview script and 10 conversation logs (name, where you found them, what they said, what they do today, what they have paid for).

  4. 4. Write Your One-Liner

    Gate lesson

    Write a one-sentence pitch a stranger understands in five seconds, and submit the Spark gate.

    60 min Week 2 Deliverable: One-liner in the form "[Product] helps [who] [do what] without [pain]", plus 3 alternates tested on 3 of your 10 people to see which one they repeat back correctly.

Previous module

Start Here

Next module

Make

← All modules